Skip to product information
1 of 21

Sony XR55A95L 55" BRAVIA XR 4K HDR QD-OLED with Google TV (2023)

Regular price $2,798.00
Sale price $2,798.00 Regular price
Save $-2,798.00 (%)

In Stock & Ready to Ship
Free Scheduled Delivery Ships within 2-3 days
Pair it with...
Sanus VLF728 Large Full Motion TV Mount for 42
Sanus VLF728 Large Full Motion TV Mount for 42" - 90" TV (Black) $399.99
Sanus VLT7-B2 Large Advanced Tilt 4D TV Wall Mount for TVs 42
Sanus VLT7-B2 Large Advanced Tilt 4D TV Wall Mount for TVs 42"-90" $189.99

Need advice?

Consult with a system designer from our showroom.

Call: 1.866.961.7781 Chat Live


Product Information

Model: XR55A95L | UPC: 027242927490


What's In The Box

Product Documents

Product Information

Model: XR55A95L | UPC: 027242927490

Sony's best color ever. Definitive contrast.

Sony’s brightest and widest range of colors and hues, powered by the intelligent Cognitive Processor XR™. With a QD-OLED screen enhanced by XR Triluminos Max technology, experience color performance with up to 200% as much color brightness of a conventional OLED TV. Individually lit pixels produce pure black so your favorite movies, shows, and games burst to life on screen with extraordinary detail and depth.


  • Cognitive Processor XR
  • Pure OLED black, and high brightness
  • Google TV™
  • HDMI 2.1 with features like 4K/120, VRR, and ALLM
  • Support for Dolby Vision®, IMAX® Enhanced, Netflix Adaptive Calibrated Mode, and more
  • Acoustic Surface Audio+™ and support for Dolby Atmos®
  • XR Clear Image and XR 4K Upscaling
  • Bravia Cam included

Intelligent and powerful TV processing

See how real your entertainment can be, with immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR™. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.

Sony’s best color ever

Experience Sony’s widest palette of colors with breakthrough QD-OLED panel technology. Enhanced by XR Triluminos Max™, millions of self-illuminating individual pixels deliver more saturation and brightness to every color, revealing all the exquisite detail and subtle hues of real life.

Feel immersive realism with pure black and Sony’s brightest colors

Drastically transform the look and feel of your favorite content with enhanced QD-OLED contrast and color. By pairing Sony’s QD-OLED panel and XR OLED Contrast Pro, see up to 200% color brightness compared to conventional OLED TVs, bringing scenes to life with pure black and Sony’s brightest colors.

The entertainment you love. With help from Google

With 700,000+ movies and TV episodes, live TV, and more available across 10,000+ apps, Google TV takes streaming and live TV to the next level – bringing together your favorite entertainment from across your apps and organizing it all, just for you. Searching is easy – just ask Google. Try saying, “Hey Google, find action movies” to search across your favorite apps.

Movies on Sony with BRAVIA CORE™

With the BRAVIA CORE™ app, enjoy the latest Sony Pictures Entertainment titles and the largest IMAX® Enhanced collection. Simply redeem the included credits to choose from hundreds of the latest releases. You’re also subscribed to an amazing selection of movies to stream anytime. With Pure Stream™, get near lossless 4K UHD Blu-ray quality for stunning visuals and expressive sound.

All your game settings in one place

With Game Menu, quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like Black Equalizer to reveal details in even the darkest shadows, apply a Crosshair overlay so you always have your enemy in your sights, and use the Screen Size feature to shrink your screen all the way down to a 27” monitor size for precision gaming on your big screen. And exclusively on the A95L, use Multi View to split your screen and enjoy watching content from two different sources at the same time.

Level up your gaming with HDMI 2.1 features

Sony TVs deliver a thrilling gaming experience with support for 4K/120, VRR, and ALLM as specified in HDMI 2.1. With 4K/120 you get up to 120fps in 4K resolution on compatible games, and input lag as low as 8.5ms, giving you the advantage in high-intensity gaming. Variable Refresh Rate (VRR) allows the TV to dynamically match frame rate of the gaming device, enabling smoother gameplay without stuttering delays or screen tearing. Lastly, Auto Low Latency Mode (ALLM) supports more responsive gameplay by enabling the TV to automatically switch to low latency mode whenever a gaming device is connected.

Perfect for PlayStation® 5

Get detailed, responsive game play and feel the action all around you with Sony TV exclusive feature for the PlayStation® 5 console. Auto HDR Tone Mapping automatically adjusts the HDR settings of the PS5® console to the TV for detailed, high-contrast scenes, and Auto Genre Picture Mode automatically adjusts the picture quality during gaming or streaming.

Cinematic content as the creators intended

Get extraordinary picture quality and enjoy your favorite content the way it was designed to be seen. Dolby Vision® makes scenes come to life with striking highlights, deeper blacks, and vibrant colors. IMAX® Enhanced delivers digitally remastered movies with full-screen picture and more powerful sound. Netflix Adaptive Calibrated Mode uses the TV’s ambient light sensor to optimize picture brightness based on your room’s lighting conditions, so you can enjoy Netflix original content with studio picture quality. And BRAVIA CORE Calibrated Mode automatically adjusts to the optimal picture settings, creating an exceptional at-home movie viewing experience.

The screen is the speaker with sound and picture in perfect harmony

Hear an exceptional audio experience with more realistic sound and clear dialogue. With Acoustic Surface Audio+™, actuators behind the TV vibrate to produce sound from the entire screen and elevate the soundstage, enabling sound to follow the action on screen. An integrated subwoofer delivers powerful bass and rounds out the sound for a truly immersive cinematic feel. And with Dolby Atmos® support and 3D Surround Upscaling, everything you watch gets the true surround sound treatment.

Pairs perfectly with Sony soundbars

Paired with select Sony soundbars, Sony’s latest TVs go even further to bring you an unmatched audio-visual experience. Acoustic Center Sync synchronizes the TVs speakers with the soundbar, reinforcing the center speaker channel for clearer, fuller vocals. When connected, soundbar settings automatically appear on the TV’s Quick Settings menu, making it easy to control the volume, sound field, voice amplification, and other soundbar features.

Bring back lost texture and detail, the intelligent way

Bring back lost texture and detail, with reduced noise and blur, and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image and XR 4K Upscaling. See the authentic features of people’s faces, identify every blade of grass, and marvel at the precise texture of buildings and scenery.

Intelligent motion processing for fast-moving, blur-free scenes

Watching sports and action-packed movies just got a whole lot better. XR OLED Motion combats blur and judder by cross-analyzing key visual elements and precisely controlling the action in every scene to ensure picture quality remains smooth and clear.

Hands-free help from Google

With hands free voice control built into Sony TVs with Google TVs, you can set aside your remote and simply use your voice to search and access entertainment, get answers, control the TV and smart home devices, and streamline your day. Just say “Hey Google” to get started.

All your favorite streaming apps in one place

Sony TVs with Google TV give you access to all your favorite streaming apps in one place, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, HBO Max, Peacock, and many more. Find all the movies and TV shows you love in an easy-to-navigate interface and use Google Assistant to quickly find new content to watch.

Family-friendly smart TV

Discover a fun collection of movies and shows for the whole family. Create a Kids Profile that can help you guide children to age-appropriate content on streaming apps. Pick from a selection of playful avatars and themes, set parental controls to restrict what streaming services are shown, limit watching time, and even set bedtimes.

Works with Apple AirPlay

With Apple AirPlay support, you can share pictures, video, or audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from your favorite apps, the Apple TV app, or even from Safari.

Beautifully designed to complement your space

Sony’s premium, minimalist One Slate design keeps you focused on the big picture. The versatile, three-way, multi-position stand gives you the option of a low-profile setting that focuses your attention on the picture, a narrow setting for smaller furniture, or a raised setting that accommodates your soundbar in the ideal position. Integrated cable management keeps wires neatly hidden, so your furniture stays free of clutter and looks great from all sides.

Discover new ways to enjoy TV with BRAVIA CAM

Connect the supplied BRAVIA CAM for an even more dynamic viewing experience. Ambient Optimization Pro recognizes where you’re sitting in the room and automatically optimizes the picture and sound for the environment. You can also enjoy video chat with friends and family on the big screen.

Premium backlit remote

Sony’s compact, premium remote with backlit keys ensures you have access to the most used buttons while being comfortable to hold. Easily find your lost remote with the finder function – simply ask your TV “Hey Google, find my remote”, or press the button on the side of the TV, and the remote will ping. It even has a special polyurethane coating making it easy to wipe down and keep clean.

All your energy-saving settings in one place

With the flexible and configurable Eco Dashboard, energy-saving settings can now be centrally managed. You can easily customize energy-saving settings for your TV usage, viewing environment, and the content you are watching, all in one place.


  • General
    • Product Type: OLED TV - Smart TV
    • Diagonal Class: 55"
    • Diagonal Size: 54.6"
    • Bundled with: Bravia Cam
    • Series: A95L Series
    • Model Year: 2023
    • Platform: Google TV
    • HDR Capable: Yes
    • HDR Format: HDR10, Dolby Vision
    • HDR Technology: Hybrid Log-Gamma (HLG), XR HDR Remaster
    • Video Processor: Cognitive XR
    • TV Tuner: 1x analog, 1x digital
    • TV Tuner Presence: Yes
    • Sensors: Light sensor, Color Sensor
    • Video Interface: HDMI
    • HDMI Ports Qty: 4 ports
    • Modes: Backlight off mode, Cinema mode, photo mode, professional mode, Standard mode, power saving mode, Vivid mode, Auto Low Latency Mode (ALLM), Dolby Vision bright mode, Dolby Vision dark mode, Auto Genre Picture Mode, FPS Game mode, RTS Game mode
    • Picture Enhancements: Live Color, Dynamic Contrast Enhancer, Pixel Contrast Booster, IMAX Enhanced, Netflix Calibrated Mode, XR 4K upscaling, XR Super Resolution, XR Smoothing, OLED XR Contrast Pro, Auto HDR Tone Mapping, XR TRILUMINOS Max, BRAVIA CORE calibrated, clarity enhancement
    • Design: Seamless Edge
    • Dimensions Without Stand (W x H x D): 48.2" x 27.8" x 1.3"
    • Weight: 38.8 lbs
    • Enclosure Color: Black
  • Display
    • OLED Display Technology: QD-OLED
    • Resolution: 3840 x 2160
    • Display Format: 4K UHD (2160p)
    • Image Aspect Ratio: 16:9
    • Frame Rate & Enhancement Technology: 120 Hz Refresh Rate, Variable Refresh Rate (VRR), XR OLED Motion
    • Display Menu Language: Multilingual
    • Additional Features: Audio Description (AD), sleep timer, Chromecast built-in, Dual Database Processing, CalMAN auto calibration support, screen reader, text magnification, BRAVIA CAM support
    • Stands & Mounts
    • Stand: Included
    • Stand Design: Tabletop
    • Stand Color: Dark silver
    • Stand Features: Aluminum Edge Stand, 2-way position
    • Flat Panel Mount Interface: 300 x 300 mm
    • VESA Compatibility: Yes
  • TV Tuner
    • Channel Coverage: VHF:2-13, UHF:14-69, Cable:1-135
    • Digital TV Tuner: ATSC, ATSC 3.0 (NextGen TV), ClearQAM
    • HDTV Tuner: Yes
  • Video Features
    • Input Video Formats: 480p, 1080/24p, 1080/60i, 720/60p, 1080/60p, 1080/30p, 720/24p, 720/30p, 3840/24p, 3840/30p, 3840/60p, 4096/24p, 4096/60p, 1080/120p, 3840/120p
    • Electronic Program Guide: Digital EPG
    • Closed Caption Capability: Yes
  • Media Player
    • Supported Video Formats: MPEG-1, MPEG-2, MPEG-4, Motion-JPEG, Xvid, WMV, ASF, AVI, MKV, MOV, AVCHD, AVC, 3GPP, VC-1, WebM, HEVC, VP9, VP8, XAVCS, HDV
    • Supported Audio Formats: MP3, WMA, WAV, AAC, FLAC (Free Lossless Audio Codec), LPCM, ASF, MP4, OGG, AC4
    • Supported Pictures Formats: JPEG, HEIF
    • USB Port: Yes
    • USB Ports Qty: 2
    • Configuration: 32 GB
    • Operating System: Android TV
  • Remote Control
    • Type: Remote control
    • Battery Included: Yes
    • Features: Built-in microphone, Premium Remote
  • Audio System
    • Digital Audio Format: DTS-HD Master Audio output, DTS-HD High-Resolution Audio digital output, Dolby Atmos, DTS:X, Dolby Audio
    • Surround Mode: Yes
    • Sound Effects: DTS Express 5.1, DTS Digital Surround, 3D Surround Upscaling, Headphone 3D surround ready
    • Speaker System: 2 speakers, 2 subwoofers
    • Output Power / Total: 60 Watt
    • Additional Features: Audio Return Channel (ARC), Acoustic Surface Audio+ technology, Enhanced Audio Return Channel (eARC), Voice Zoom 2, Room Compensation, User Position Compensation, Acoustic Center Sync
  • Network & Internet Multimedia
    • Functionality: WEB browsing, Internet video playback
    • Connectivity: Wi-Fi, LAN, Bluetooth
    • LAN Protocol: Ethernet
    • Wi-Fi Protocol: 802.11b, 802.11g, 802.11n, 802.11a, 802.11ac, 802.11ax
    • Bluetooth Version: Bluetooth 5.2
    • Connect & Share: Bluetooth Human Interface Device (HID)
    • Internet Streaming Services: Netflix, YouTube, Voice Search, Bravia Core
    • Supported Consumer Electronics Control (CEC): BRAVIA Sync Function
    • Application Store: Google Play
  • Connections
    • Connector Type: 4 x HDMI input - side Digital audio output - side RS-232C input - side 2 x USB - side LAN - side
  • Internet of Things (IoT)
    • Internet of Things (IoT) Compatible: Yes
    • Platform: Apple HomeKit
    • Intelligent Assistant: Google Assistant (not available for some languages and countries)
  • Miscellaneous
    • Compliant Standards: UL, cUL, HDCP 2.3
  • Power
    • Power Device: Power supply
    • Input Voltage: AC 110-240 V (50/60 Hz)
    • Power Consumption Stand by: 0.5 Watt
    • Auto On/Off: Yes
    • Features: On/off timer
  • Dimensions & Weight Details
    • Panel Without Stand
      • Dimensions (W x H x D): 48.2" x 27.8" x 1.3"
      • Weight: 38.8 lbs
    • Panel With Stand and Camera
      • Dimensions (W x H x D): 8.2" x 29" 10.8" 
      • Weight: 41.9 lbs
    • Panel With Stand and Soundbar
      • Dimensions (W x H x D): 48.2" x 31.4" x 10.8"
      • Weight: 41.9 lbs

What's In The Box

  • XR55A95L 55” BRAVIA XR 4K HDR QD-OLED with Google TV (2023)
  • Camera Unit
  • Table Top Stand
  • Voice Remote Control
  • Batteries
  • AC Power Cord
  • Operating Instructions
  • Quick Setup Guide

Product Documents

Expert Review

Explore Packaged Solutions


You may also like

Recently Viewed