Sony 65" Class BRAVIA XR OLED 4K Ultra HD Smart Google TV with Dolby Vision HDR (XR65A90J)

Model: XR65A90J UPC: 027242921955 Item: 176128

$3,798.00 OR

Regular Price: $3,999.99

Save: $201.99 (5%)

In Stock
Shipping Information
Show Store Details
754 Route 309 (Bethlehem Pike) Montgomeryville, PA 18936
  • Mon: CLOSED
  • Tues - Sat: 10AM - 5PM
  • Sun: CLOSED
(215) 368-8343
Show Store Details
38 Greenfield Avenue, Ardmore, PA 19003
  • Mon: CLOSED
  • Tues - Sat: 10AM - 5PM
  • Sun: CLOSED
(610) 649-7002
Choose a Store Location

More Product Details

Our product experts are here to help

Questions? We're here to help.

Product Information

Redefining OLED with Ultimate Brightness

Introducing Sony's best-ever OLED TV, with awe-inspiring contrast and the brightest-ever OLED picture. The BRAVIA XR™ A90J OLED TV, powered by the all-new Cognitive Processor XR™, features next-generation technologies that redefine the viewing experience. Engineered for beauty inside and out, the A90J brings a premium, minimalist-inspired design that fits even the most sophisticated of aesthetics.

Introducing the world’s first TVs with cognitive intelligence

Feel the beauty of the Sony BRAVIA XR™ A90J OLED’s display with incredible picture quality and ultimate brightness, powered by Sony's all-new Cognitive Processor XR™. Revolutionary TV processing technology delivers intense contrast with pure blacks, high peak brightness, and natural colors.  Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.

Billions of accurate colors and precise textures

See colors that are natural and beautiful to the human eye. The Cognitive Processor XR™ enables Sony BRAVIA XR™ TVs to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR TRILUMINOS™ Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural, as seen with the same accuracy as the human eye.

Feel immersive realism with Sony's brightest-ever OLED picture

Drastically transform the look and feel of your favorite content with enhanced contrast and Sony's brightest-ever OLED picture. XR OLED Contrast Pro technology, powered by the Cognitive Processor XR™, analyzes and enhances the picture in the same way the human eye focuses for immersive depth and realism resulting in ultra-detailed shadows and crisp, clean peak highlights – no more details overwhelmed by shadow or lost in blown-out highlights.

The entertainment you love. With help from Google

See 700,000+ movies and TV episodes all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy – just ask Google. Just say “Hey Google, find action movies” or “Hey Google, show me sci-fi adventure TV shows” to search across your favorite apps.

Bring the cinematic experience home, enjoy included movies with BRAVIA CORE™

With BRAVIA CORE™, enjoy the latest Sony Picture Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included BRAVIA CORE credits to choose from hundreds of latest release movies to redeem. In addition, you are subscribed to an amazing selection of movies to stream anytime and as many times as you like. BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near-lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.

Intelligent motion processing for fast-moving, blur-free scene

Watching sports and action-packed movies just got a whole lot better. The Cognitive Processor XR™ with XR Motion Clarity™ cross-analyzes and precisely controls the action in every scene to ensure picture quality stays smooth, bright, and clear with no blur.

Bring back lost texture and detail, the intelligent way

Whatever the content or source, you’ll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Powered by the Cognitive Processor XR™, XR 4K Upscaling accesses a vast amount of data, intelligently recreating lost textures and detail for a real-world picture. See the life-like features in people’s faces, identify every blade of grass, and marvel at the precise texture of buildings and scenery.

Turn anything you watch into a truly immersive sound experience

With Acoustic Surface Audio+, the screen is the speaker. This advanced screen-speaker technology microscopically vibrates the TV panel to produce sound from the entire screen which creates acoustics that is perfectly in sync with the picture. With sound and picture in perfect harmony, you'll hear a more realistic sound and exceptionally clear dialog. Built-in subwoofers provide powerful bass for immersive cinematic sound.

Enjoy immersive and engaging cinematic content as the creator intended

High Dynamic Range (HDR) picture is the way TV was always meant to be watched. Ultra-high resolution and HDR video content combine to bring dazzling detail, color, and contrast to everything you watch while keeping a far wider range of brightness. Dolby Vision™ brings scenes to life with striking highlights, deeper blacks, and vibrant colors. IMAX Enhanced™ content brings the immersive entertainment experience into the home and is digitally remastered to provide sharper images and more powerful sound—just as the creator intended. Netflix Calibrated Mode was specially developed to enjoy Netflix's original content and reproduce picture quality as brilliant as the studio evaluation monitor, faithfully reproducing the creator's intent and vision. Whichever format, Sony TVs deliver picture-perfect reality, creating an immersive and engaging cinematic experience.

Hands-free entertainment with help from Google

With hands-free help from Google, you can set aside your remote and just use your voice to control your TV. Try saying “Hey Google, turn on the TV” or ask Google to find you a specific title, search by genre, and get personalized recommendations on what to watch by saying “Hey Google, what should I watch?” Even get answers on screen like sports scores and weather, and control your smart home devices, see security cameras, and more. Just say “Hey Google” to get started.

All your favorite streaming apps in one place

Sony Google TVs give you access to all your favorite streaming apps in one place. Including Netflix, Amazon Prime Video, Disney+, YouTube, the Apple TV app, and many more. Get access to all your favorite movies and TV shows in a simple, easy-to-navigate interface and use Google Assistant to quickly find new content to watch.

Works with AirPlay 2

With Apple AirPlay 2, you can share pictures, videos, or audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from your favorite apps and the Apple TV app, or even Safari. Share your photos with everyone in the room.

Beautifully designed to complement your unique viewing experience

Sony's minimalist One Slate design with seamless edge bezel elegantly embraces the screen in a single pane of glass that keeps you focused on the big picture. The premium 2-way multi-position stand gives you the flexibility of a low-profile immersive setting that focuses you on the picture or a raised setting for ideal positioning of your soundbar. Integrated cable management keeps wires neatly hidden, so your furniture stays free of clutter and looks great from all sides.



  • Accessibility
    • Accessibility Shortcut: Yes
    • Audio Description (Audio key): Yes
    • Closed Caption: Closed Caption
    • Screen Reader: Yes
    • Text Magnification: Yes
    • Voice Search: Yes
  • Accessories
    • Optional accessories: Wallmount Bracket (SU-WL855 [Refer to Country/Area Handling Chart]). Depends on country selection
  • Built-in Tuner
    • CI+: -
    • Number of Tuners (Sat): -
    • Number of Tuners (Terrestrial/Cable): 1(Digital/Analog)
    • TV System (Analog): M
    • TV System (Digital Cable): Clear QAM
    • TV System (Digital Sat): -
    • TV System (Digital Terrestrial): ATSC/ATSC 3.0(NEXTGEN TV)
    • Tuner Channel Coverage (Analog): VHF: 2-13/UHF: 14-69/CATV: 1-135
    • Tuner Channel Coverage (Digital Cable): CATV: 1-135
    • Tuner Channel Coverage (Digital Terrestrial): VHF: 2–13/UHF: 14–69 (14–36 for ATSC 3.0)
  • Connectivity
    • Audio Output(s): -
    • Auto Low Latency Mode (ALLM): Yes (for HDMI™3/4)
    • Bluetooth profile support: version 4.2; HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio) /AVRCP (AV remote control)
    • Component Video (Y/Pb/Pr) Input(s): No
    • Composite Video Input(s): Hybrid with S-Center Speaker Input x1 (Side, Mini jack)
    • Digital Audio Output(s): 1 (Bottom)
    • Ethernet inputs: 1 (bottom)
    • Features specified in HDMI2.1: 4K120/eARC/VRR/ALLM
    • HDCP: HDCP 2.3 (for HDMI™ 1/2/3/4)
    • HDMI Audio Return Channel (ARC): Yes (eARC/ARC)
    • HDMI inputs total: 4 (1 Side, 3 Bottom)
    • HDMI-CEC: Yes
    • Headphone Output(s): 1 (side)
    • IF (satellite) input(s): No
    • RF (Terrestrial/Cable) Connection Input(s): 1 (bottom)
    • RS-232C Input(s): 1 (bottom)
    • Subwoofer Output(s): -
    • USB HDD Recording: No
    • USB drive format support: FAT16/FAT32/exFAT/NTFS
    • USB playback codecs: MPEG1: MPEG1/MPEG2PS: MPEG2/MPEG2TS (HDV, AVCHD): MPEG2, AVC/MP4 (XAVC S): AVC, MPEG4, HEVC/AVI: Xvid, MotionJpeg/ASF (WMV): VC1/MOV: AVC, MPEG4, MotionJpeg/MKV: Xvid, AVC, MPEG4, VP8. HEVC/WEBM: VP8/3GPP: MPEG4, AVC/MP3/ASF (WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG; WEBM: VP9/AC4/ogg/AAC/ARW (Screen nail only)
    • USB ports: 2 (side), 1 (bottom)
    • Variable Refresh Rate (VRR): Yes (for HDMI™3/4)
    • Wi-Fi Standard: Wi-Fi Certified 802.11a/b/g/n/ac
  • Design
    • BEZEL COLOR: Titanium Black
    • BEZEL DESIGN: Seamless Edge
    • REMOTE CONTROL: Premium Backlit Remote
    • STAND COLOR: Titanium Black
    • STAND POSITION: Two-way position (Standard position/Soundbar position)
    • Stand design: Aluminum Edge Stand
  • Dimensions and Weight
    • Screen Size (inch, measured diagonally): 65" (64.5")
    • Dimensions of TV without Stand (W x H x D): 56.85" x 32.80" x 1.62"
    • Dimensions of TV with Stand (Standard Position) (W x H x D): 59.13" x 32.83" x 12.48"
    • Dimensions of TV with Stand (Soundbar Position) (W x H x D): 56.85" x 35.51" x 12.48"
    • Stand Width (Standard Position): 59.13"
    • Stand Width (Soundbar Position): 53.74"
    • VESA® Hole Pitch (W x H): 11.81" x 11.81"
    • Weight of TV without Stand: 49.6 lb
  • Model year: 2021
  • Picture (Panel)
    • Backlight dimming type: -
    • Backlight type: -
    • Display resolution (H x V, pixels): 3840 x 2160
    • Display type: OLED
    • Viewing Angle (X-Wide Angle): -
  • Picture (processing)
    • Clarity enhancement: XR 4K Upscaling Dual database processing XR Super Resolution
    • Color enhancement: XR Triluminos Pro™ XR Smoothing Live Color™ Technology
    • Contrast enhancement: OLED XR Contrast Pro XR HDR Remaster Dynamic Contrast Enhancer Pixel Contrast Booster
    • HDR (High Dynamic Range) compatibility: Yes (HDR10, HLG, Dolby Vision)
    • Motion enhancer (Native Hz): XR Motion Clarity, Auto mode
    • Picture modes: Vivid, Standard, Cinema, IMAX Enhanced, Game, Graphics, Photo, Custom, Dolby Vision Bright, Dolby Vision Dark, Netflix calibrated
    • Picture processor: Cognitive Processor XR
    • SENSOR: Light/Color
    • Video signal support: HDMI™ signal: 4096 x 2160p (24, 60 Hz), 3840 x 2160p (24, 30, 60, 120 Hz), 1080p (30, 60, 120 Hz), 1080/24p, 1080i (60 Hz), 720p (30, 60 Hz), 720/24p, 480p
  • Power and Energy saving
    • Annual Energy Consumption*: 228 kWh per year
    • Dynamic Backlight Control: Yes
    • Dynamic Backlight Control: Yes
    • Mercury content (mg): 0.0 oz
    • Power Consumption (On Mode) for Energy Star: -
    • Power Consumption (Standby Mode) for Energy Star: -
    • Power Consumption (in Standby): 0.5 W
    • Power Requirements (voltage/frequency): 60 Hz for UL cUL 50/60 Hz for other AC 120 V for UL cUL AC 110-240 V for other
    • Power Saving Mode/Back Light Off Mode: Yes
    • Presence of lead: -
    • Screen Size (inch, measured diagonally): 65" (64.5")
  • Software
    • Application Store: Yes (Google Play Store)
    • Auto Calibration with CalMAN®: Yes
    • Closed Captions (Analog/Digital): (Analog) Closed Caption (Digital)Closed Caption
    • Electronic Program Guide (EPG): Yes
    • Internet Browser: Vewd (not pre-installed)
    • On-board Storage (GB): 16 GB
    • On/Off Timer: Yes
    • Operating System: Android™
    • Sleep Timer: Yes
    • Teletext: No
    • Voice Search: Yes
    • Voice Search: (Voice Search) Yes/(Built-in Mic) Yes
  • Sound (Processing)
    • ACOUSTIC AUTO CALIBRATION: Room & User Position Compensation
    • DTS audio format support: DTS Digital Surround
    • Dolby audio format support: Dolby™ Audio, Dolby™ Atmos
    • FM Radio: No
    • Simulated surround sound: 3D Surround Upscaling
    • Sound modes: Standard, Dialog, Theater, Music, Sports, Dolby Audio
    • Sound processing: No
    • VOICE ZOOM: Voice Zoom 2
  • Sound (Speakers and Amplifier)
    • Audio Power Output: 20 W + 20 W + 10 W + 10 W
    • Speaker Configuration: Actuator x2, Subwoofer x2
    • Speaker Type: Acoustic Surface Audio+

What's in the Box

What's in the Box

  • Table-top stand
  • AC power cord
  • Voice remote control with batteries
  • Quick setup guide
  • Operating instructions



Customer Reviews for Sony 65" Class BRAVIA XR OLED 4K Ultra HD Smart Google TV with Dolby Vision HDR (XR65A90J)

4.5 / 5.0
11 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
Rated 5 out of 5
This TV is absolutely amazing. No matter if I'm watching content in Dolby Digital or if it is upgrading the content from YouTube, the picture quality is amazing. Gaming on my PS5 and Xbox is pretty good, too!
May 14, 2021
3 weeks ago
Rated 4 out of 5
Great Image Quality, Buggy System
So I had my eye on this TV for a while now. Well ever since it was announced. I read all the reviews and watched all the videos and decided to go for it. Got it home and got it get up. My first issue started with not being able to set up ANYTHING to do with Apple. AirPlay, HomeKit, and Apple TV app all would not work. So I thought hey let me check and see if there is an update. That’s where my next issue started. Network error when checking for an update. So I called support. After 2 hours and 3 factory resets, I finally got an update which seemed to fix the Apple stuff. THEN I could only watch exactly 10 minutes of Netflix before it crashed. So I forced quit the app and cleared the cache. Same issue. Uninstalled the app and reInstalled. Same issue. Another hour with support who made me do all the same steps and eventually a 4th factory reset. Everything seems to be working not. Just frustrated that a brand new $4000 tv had that many bugs. If you’re on the fence, I’d say maybe wait a bit. I gave it 4 stars because the image quality is simply amazing. This is my first OLED and I definitely believe the hype. That mixed with the new processor is amazing. My wife even picked up on it instantly and normally she doesn’t notice things like that. Definitely a huge step up from our XBR850C. Google TV is also a step up from Android TV but it can still tag a little. Hopefully they push out another update soon the smooth it out some.
April 16, 2021
Originally posted at
Rated 5 out of 5
Amazing TV well worth the 3,000
Bought this TV two weeks ago. I returned the A8H for it and let me say... best decision ever. The A8H was a great TV but this A90j is on a whole other level. The brightness is amazing ... colors are amazing ... picture quality is the best I have ever seen. The person complaining about the motion probably doesn’t even have the TV. The motion is perfect ... what Sony is know for. If you have the money then buy this TV... it’s the best 4K TV you can buy .
April 5, 2021
Originally posted at
Rated 5 out of 5
I bought this tv at the end of March and am highly satisfied with it. I have noticed occasional motion blurring at times, but it only occurs on SOME cable channels. However, it NEVER occurs on blue-ray discs or on my 4K FireTV Stick. I suspect the blurring is an artifact from cable channel severe video compression.
True 4K video on this tv is simply mesmerizing to watch. The color saturation and resolution is incredible.
I especially love the audio sound from the screen itself and the ability to input a center channel from my surround system.
However, Sony should make the user manual available as a .pdf download.
April 5, 2021
Originally posted at
Rated 5 out of 5
Great, out of box, but masterful after minor tweak
Bought this TV two weeks ago, and out of the box I was blown away but it's elegance and design. Start up was such a breeze with the Google TV sign up, wish more TVs had this. After firing it up, and setting up apps, testing it on different content (Netflix, Disney+, YouTube, HULU) to get a feel of the picture quality on 4K, HDR, Dolby vision, and SDR content. Without any tinkering, the TV looked awesome, though just didn't have that "wow" factor yet. After a few tweaks to the peak luminance, switching the HDR tone mapping to "Prefer Brightness, and some motion adjusted, it has more than the "wow" factor. What this TV does, when fully unleashed, is incredible. Coupled with my PS5, it's also a solid gaming beast. Destiny 2's Crucible at 120fps is pretty darn cool! Looking forward to the eventual VRR update, but not salty it wasn't ready at launch. I'm a patient person. Sound quality is also great! The speaker system really does wonders for watching content without switching on the Bose system. The only gripe, though it's miniscule, is the cable management could have been cleaner but now I'm just looking for a fault. I love this TV and the new technology is exciting to see. Easy to recommend and worth 3K, easily.
April 5, 2021
Originally posted at
Rated 5 out of 5
Amazing tv, but probelm with EARC on LPCM
sony need to work on a firmware to fix EARC problem on LPCM audio, I'm getting center channel sound output on my rear speak when I output LPCM multichannel 5.1/7.1 sound. I'm using SONOS ARC soundbar
April 1, 2021
Originally posted at
Rated 2 out of 5
Horrible motion
Purchased this on 3/28 and after living with it for a few days it’s just absolutely horrible motion and is not at all worth the extra price, my seven year old Vizio destroys it on motion and makes feel cheated after what I paid for the A90J.
March 31, 2021
Originally posted at
Rated 5 out of 5
I just bought this TV
I went to Best Buy with my wife just to browse then we came along this TV, got a demo, was completely blown away, bought one immediately. I cant wait.
March 27, 2021
Originally posted at
Rated 4 out of 5
New 6590J TV
I love the new 90J but I am disappointed that there is only one remote. A $4,000 TV should come with two remotes so my wife and I can stay married. Please send me a second remote to save my marriage!
March 24, 2021
Originally posted at
Rated 5 out of 5
Best OLED TV ever!
Bought it from Best Buy Magnolia. Received the set this week. Hands down the best OLED TV I’ve ever had. Over 1000 nits of HDR glory. The most impactful specular highlights I’ve ever seen. Dolby Vision and even regular HDR10 content looks fenomenal. Color volume is near perfect. SDR content looks pretty good too. The new XR cognitive processing works wonders making everything looking more realistic. Motion resolution and motion processing are the best in the business. Gaming on this TV is where it’s at. PlayStation 5 games look amazing on the A90J. The only two things that need improving is the Google TV interface and the available number of HDMI 2.1 ports. Google TV is kinda clunky and it has way too many ads. I’m sure it can be improved with software updates. The set has only two HDMI 2.1 one ports (one is the eARC port), with the other two being HDMI 2.0b ports. That can complicate things a little if you have more than one next-gen device you want to connect to your new set. Other than that the TV is near perfect. It deserves a 5 star rating!
March 14, 2021
Originally posted at


Customer Q & A

Have a functionality, compatibility, or otherwise product-specific question about this product? Ask it here! If you have a customer service or shipping question, please direct it to our customer service department

Start typing your question and we'll check if it was already asked and answered. Learn More
No questions have been asked about this item. Be the first!