Sony XBR-77A9G 77" BRAVIA OLED 4K UHD HDR TV

Model: XBR-77A9G UPC: 027242915862 Item: 173201

$3,498.00

Regular Price: $6,999.99

Save: $3,501.99 (50%)

Out of Stock

More Product Details

Our product experts are here to help

Questions? We're here to help.

Frequently Bought With...

XBR-77A9G 77" BRAVIA OLED 4K UHD HDR TV
$3,498.00
$3,846.00 for two items
Save: $3,501.99 (48%)

Product Information

Sony’s OLED Masterpiece, Evolved

Sony’s latest, most inspiring OLED masterpiece, powered by Picture Processor X1 Ultimate. Sony’s best processor ever works alongside Pixel Contrast Booster technology to deliver unbelievable picture quality with 4K HDR clarity. Bright, vibrant colors, absolute black, and stunning contrast come to everything you watch. Acoustic Surface Audio+ brings 2.2 channel sound right from the screen.

Features

MASTER Series TVs are meticulously engineered for excellence with the latest and greatest in TV technology

  • Millions of individual pixels are supercharged by the Pixel Contrast Booster for more vibrant colors to complement absolute OLED black.
  • Everything is upscaled to get close to 4K HDR with the Picture Processor X1 Ultimate and 4K X-Reality PRO
  • Pictures and sound in perfect harmony with Sony’s Acoustic Surface Audio+ technology plus Dolby Atmos compatibility
  • 4K HDR - HDR10, HLG, IMAX Enhanced and Dolby Vision support for incredible detail and clarity
  • Enjoy smooth and vibrant colors with TRILUMINOS Display & 4K HDR Super Bit Mapping
  • Content appears with life-like motion with Motionflow XR technology and native 120Hz refresh rate
  • Android™ TV with the Google Assistant gives you a genius TV with hands-free voice search
  • Enjoy studio-quality content with Netflix Calibrated Mode
  • CalMAN auto calibration mode makes high-performance screen calibration easier than ever

Masters of Picture Quality

Sony’s MASTER Series TVs are the very best of Sony, created to exemplify the goal of faithfully conveying the creator’s intent on-screen. These TVs are engineering marvels that are meticulously designed with the latest and greatest proprietary TV technology. The MASTER Series TVs deliver Sony’s best picture quality, no matter what you like to watch. 

Absolute Black, Vibrant Colors

The best of Sony has arrived. The MASTER Series A9G BRAVIA OLED TV features a masterful display that impresses with truly exceptional black, shadow, and color. Over 8 million self-illuminating pixels are precisely and individually controlled by the 4K HDR Picture Processor X1 Ultimate and supercharged via the Pixel Contrast Booster to reveal bright, vivid colors and brilliantly refined detail, which creates a picture with striking realism. With such impressive picture quality, it’s clear why this TV is among the best of Sony. 

Intelligent Processing, Ultimate Realism

Simply put, Sony's proprietary 4K HDR Picture Processor X1 Ultimate is the best processor, ever. Object-based rendering happens in real time at lightning speed to remaster and upscale everything you see to near-4K HDR quality. Everything on the screen is identified, analyzed, and optimized individually to adjust the overall contrast, sharpness, and color for a picture that looks nearly identical to the real thing. 

4K X-Reality PRO & Object-Based Super Resolution

Every object, accurately displayed. With Object-Based Super Resolution in combination with 4K X-Reality PRO, you’ll see life-like detail, textures, and clarity in everything you watch. Leveraging intelligent dual database processing, pictures look cleaner with less on-screen noise. Every single pixel is enhanced beautifully by Sony’s best 4K HDR Picture Processor X1 Ultimate and Pixel Contrast Booster.

4K HDR, IMAX Enhanced and Dolby Vision

High Dynamic Range (HDR) picture is the way TV was always meant to be watched. 4K Ultra HD resolution and HDR video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness than other video formats. IMAX Enhanced makes movies feel larger than life. Dolby Vision brings scenes to life with striking highlights, deeper darks and vibrant colors. Whichever format you choose, Sony TVs deliver picture-perfect reality, creating an immersive and engaging cinematic experience. 

Dolby Atmos Compatible Sound From the Entire Screen

Acoustic Surface Audio+ improves on Sony's innovative sound from picture technology with 2.2 channel Dolby Atmos compatible sound. Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It’s picture and sound in perfect harmony. 

TRILUMINOS Display & 4K HDR Super Bit Mapping Deliver Smooth and Vibrant Colors

Colors are as rich and vivid as nature’s own, thanks to the TRILUMINOS Display with more shades of red, green, and blue than ever before. You’ll enjoy rich, authentic images that evoke the emotion in every scene. And, 4K HDR Super Bit Mapping reveals thousands of shades and gradations of light, for sunsets as bright and clear as real life. 

Motionflow XR Keeps the Action Smooth

TV that keeps up with real life. Sony’s refresh rate technology enhances the OLED’s unique panel speed to allow fast moving action sequences in sports and movies to be seen with life-like clarity. 

Hands-Free Smart TV

With Android TV and the Google Assistant built-in, simply ask and you shall receive. With hands-free voice search, just start with “Hey Google” to ask it questions, control smart home devices like Nest, or access many of the apps and services you already use every day. In addition, cast your favorite apps with Chromecast built-in, or enjoy a huge range of apps from Google Play, including YouTube, Netflix, Prime Video, Hulu, Spotify, and more.

Well-Connected to Your Smart Home

With Google Home and Amazon Alexa compatibility, simply voice-control your TV and ask it to do things like cast and control videos from YouTube with Google Home or change the channel or volume with Amazon Alexa. Apple HomeKit and Airplay 2 support seamlessly integrate your iPhone and Siri devices with your Sony TV for effortless smart home management and content streaming.

Enjoy Studio Quality Netflix Content with Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce picture quality on a TV that is as brilliant as a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

High Performance Calibration for Professionals

Sony's MASTER Series TVs receive high performance calibration that has never previously been possible using CalMAN software. It allows adjustments to be made with finer precision than conventional picture quality settings to meet the strict requirements of creators in the post-production stage. Colors are reproduced with maximum fidelity to the original TV signal, giving exceptional picture control for a TV. CalMAN also features an easy-to-use interface that has been well received by calibration specialists. 

Elegantly Designed - Thinner and Closer to the Wall Than Ever Before

A design that’s a work of art. The new, refined one slate design is curated to look beautiful wherever the TV may rest. Thinner than ever and easily wall-mountable, the A9G mounts closer to the wall than its predecessors. The TV has no visible speakers, and unsightly wires are managed through the stand, leaving nothing but elegance from all angles. It’s beauty in simplicity of design. 

Great Picture From Any Angle

Thanks to the OLED display’s unique panel characteristics, picture looks great from anywhere you’re watching. Content looks amazing whether you’re directly in front of the TV, or off to one side or the other. 

 

Specifications

Specifications

Audio

  • Audio power output: 20W + 20W +10W+10W
  • Bass/Treble/Balance: Balance
  • Speaker configuration: 2.2ch, Actuator(31 x 45mm)x2, Woofer(70mm)x2
  • Speaker position: Front
  • Speaker type: Acoustic Surface Audio
  • ARC output format: Two channel linear PCM: 48 kHz 16 bits, Dolby Digital, Dolby Digital Plus, DTS
  • Advanced Auto Volume: Yes
  • Alternate Audio (Digital): Yes
  • Audio Out: Fixed/Variable
  • Auto Surround: Yes
  • Clear Phase: Yes
  • DTS audio format support: DTS Digital Surround
  • S-Master: S-Master Digital Amplifier
  • Simulated Surround Sound: S-Force Front Surround
  • Sound modes: Standard, Dialog, Cinema, Music, Sports

Convenience

  • Application store: Yes (Google Play Store)
  • Auto Picture Mode: Yes
  • Auto shut-off: Yes
  • Channel block (with password): Analog & Digital
  • Chromecast built-in: Yes
  • HDMI-CEC: Yes
  • On-screen clock: Yes
  • On/off timer: Yes
  • Parental control: Yes
  • Show/hide channels: Yes (Digital & Analog)
  • Sleep timer: Yes
  • Text input language: BUL / CAT / HRV / CES / DAN / DUT / ENG / EST / FIN / FRA / GER / GRK / HUN / ITA / LAV / LIT / NOR / POL / POR / RON / RUS / SLK / SLV / SPA / SWE / TUR / UKR / THA / VIE / ARA / FAS / JPN
  • USB drive format support: Yes (Supported File System: FAT16/FAT32/exFAT/NTFS)
  • USB playback codecs: MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD): MPEG2,AVC/MP4(XAVCS):AVC,MPEG4,HEVC/AVI:Xvid, MotinJpeg/ASF(WMV):VC1/MOV:AVC,MPEG4,MotionJpeg/ MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM:VP8/3GPP:MPEG4, AVC/MP3/ASF(WMA)/WAV/MP4AAC/FLAC/JPEG
  • Voice Search: Yes
  • i-Manual: Yes

Customizing Capability

  • RS-232C control: Yes

Design

  • Cable management: Yes
  • Frame color: Black
  • Illumination LED: Yes

Display

  • Aspect ratio: 16:9
  • Display resolution: QFHD
  • Display resolution (H x V, pixels): 3840x2160
  • Screen Size (inch, measured diagonally): 77" (76.7")
  • Viewing angle (Right/Left): 178 (89/89) degree
  • Viewing angle (Up/Down): 178 (89/89) degree
  • Display type: OLED
  • TRILUMINOS display: Yes

Energy Saving & Efficiency

  • Power Saving Modes: Yes
  • Dynamic backlight control

General

  • Closed captions (CC): Analog
  • Closed captions (CC): Digital
  • Hotel mode menu: Yes

Inputs and Outputs

  • 4K 60P high-quality formats: HDMI IN2, IN3 ports for 4K(up to 6Gbps) signal.
  • AC power input: 1 (Rear)
  • Analog audio Iinput(s) (Total): 1 (Side Analog Conversion)
  • Audio / headphone output(s): 1 (Side/Hybrid w/HP and Subwoofer Out)
  • Bluetooth profile support: Version 4.2 HID/HOGP/SPP/A2DP/AVRCP
  • Composite video input(s): 1 (Side)
  • Digital audio output(s): 1 (Bottom)
  • Ethernet connection(s): 1 (Bottom)
  • HDCP: HDCP2.2(for HDMI1/2/3/4)
  • HDMI PC Input Format: 640 x 480 @31.5kHz, 60Hz
  • HDMI PC Input Format: 800 x 600 @37.9kHz,60Hz
  • HDMI PC Input Format: 1024 x 768 @48.4kHz,60Hz
  • HDMI PC Input Format: 1280 x 1024 @64.0kHz,60Hz
  • HDMI PC Input Format: 1152 x 864 @67.5kHz,75Hz
  • HDMI PC Input Format: 1600 x 900 55.9kHz,60Hz
  • HDMI PC Input Format: 1680 x 1050 @65.3kHz,60Hz
  • HDMI PC Input Format: 1920 x 1080 @67.5kHz,60Hz
  • HDMI signal: 4096x2160p(24,60Hz), 3840x2160p(24,30,60Hz), 1080p(30,60Hz), 1080/24p, 1080i(60Hz), 720p(30,60Hz), 720/24p, 480p, 480i
  • HDMI inputs total: 4 (1 Side, 3 Bottom)
  • Headphone output(s): 1 (Side)
  • RF connection input(s): 1 (Bottom)
  • RS-232C input(s): 1 (Bottom)
  • Subwoofer out: 1 (Side)
  • USB port(s): 2 (Side) / 1 (Bottom)

Network

  • Codec for Home Network: MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD):MPEG2,AVC/M P4(XAVCS):AVC,MPEG4,HEVC/AVI:Xvid,MotinJpeg/ASF(WMV):VC1/ MOV:AVC,MPEG4,MotionJpeg/MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM: VP8/3GPP:MPEG4,AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG
  • Electronic program guide (EPG): Yes
  • Featured (Content Bar): Yes
  • Home network feature: Home Network Client, Home Network Renderer
  • Internet browser: Vewd (Not pre-installed)
  • Other network features: Content Bar: Yes Related Info: Yes (US / Canada / MX(STB))
  • Screen mirroring(Miracast): Yes
  • Wi-Fi certified: Yes
  • Wi-Fi Direct: Yes
  • Wi-Fi standard: a/b/g/n/ac
  • Wireless LAN: Integrated

Power

  • Annual power consumption: 338kWh/Year
  • Power consumption (in operation): 653W
  • Power consumption (in standby): 0.5W
  • Power requirements (frequency): 60Hz for UL cUL 50/60Hz for other
  • Power requirements (voltage): AC 120V for UL cUL AC 110-240V for other

Regulation and Standards Compliance

  • VESA hole pitch: 11 7/8 x 11 7/8 inch
  • VESA hole spacing compatible: Yes

Sensing

  • LightSensor technology: Yes

TV System

  • Channel coverage (Analog): VHF: 2-13/UHF: 14-69/CATV: 1-135
  • Color space: sRGB/BT709,BT2020,AdobeRGB,DCI
  • Color system: NTSC
  • Number of tuners (Terrestrial/Cable): 1 (Digital/Analog)
  • OS: Android 8.0 Oreo
  • On-board storage (GB): 16GB
  • TV system (Analog): M
  • TV system (Digital Cable): Clear QAM
  • TV system (Digital Terrestrial): ATSC
  • Tuner channel coverage (Digital Cable): CATV: 1-135
  • Tuner channel coverage (Digital Terrestrial): VHF: 2-13/UHF: 14-69

Video

  • 24p True Cinema: Yes
  • 4:3 Default: Yes
  • 4K processor: 4K HDR Processor X1 Extreme
  • Auto Wide: Yes
  • Blinking type: Frame Blinking
  • Dual database processing: Yes
  • Dynamic contrast enhancer: Yes
  • Face area detection: Yes
  • HDR (High Dynamic Range) compatibility: Yes(HDR10, HLG)
  • Live Color technology: Yes
  • Mastered in 4K: Yes
  • Motionflow XR Technology: Motionflow XR
  • Object-based HDR remaster: Yes
  • Panel refresh rate (Native Hertz): 120Hz
  • Picture modes: Vivid, Standard, Custom, Cinema Pro, Cinema Home, Sports, Animation, Photo-Vivid, Photo-Standard, Photo-Custom, Game, Graphics
  • Precision color mapping: Yes
  • Super Bit Mapping 4K HDR: Yes
  • Video processing: 4K X-Reality PRO
  • Wide mode: Wide / Normal / Full / Zoom
  • Wide mode: Normal / Full1 / Full2 for PC
  • CineMotion/Film Mode/Cinema Drive: Yes

Weights and Measurements

  • Dimensions (Approx.)
    • Without stand: 67 7/8" x 39 1/4" x 1 15/16"
    • With stand: 67 7/8" x 39 1/2" x 12" 
  • Weight (Approx.)
    • Without stand: 77.8 lbs.
    • With stand: 87.5 lbs.

 

 

 

What's in the Box

What's in the Box:

  • XBR-77A9G 77" BRAVIA OLED 4K UHD HDR TV
  • Voice remote
  • Batteries
  • AC power cord
  • Operating instructions
  • Quick setup guide
  • Tabletop stand

 

 

Documents

Reviews

Customer Reviews for Sony XBR-77A9G 77" BRAVIA OLED 4K UHD HDR TV

4.6 / 5.0
68 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
51
10
3
3
1
Tv
Picture quality is fantastic. I love it and highly recommend it .
September 20, 2020
Originally posted at
Sony
Best Tv
I’ve had this TV for about a month and hands down the best tv ever.
September 20, 2020
Originally posted at
Sony
Excellent Picture Quality & Processing
Superb TV! Sony took their magic powder and sprinkled it on this OLED panel. The result is one of the best viewing experiences on the market to date. The best TV I’ve ever owned.
September 17, 2020
Originally posted at
Sony
The picture is unbelievable!
We have loved this TV for over a month. The picture is incredible and we love it!
September 15, 2020
Originally posted at
Sony
Love it
Great TV, Amazing picture, great sound! absolutely love it
September 14, 2020
Originally posted at
Sony
Exceptional picture quality. Exceptional TV!
Purchased 3 months ago after my 16 yo plasma Pioneer Elite developed too many pixel dropouts. This TV picture is incredibly sharp and color spectrum is unlimited. Sports and sound is the same as being in the stadium. Only regret is that I should have waited as this TV is on sale for $1000 less now...
September 11, 2020
Originally posted at
Sony
excelllent tv
Great value for the money Good stuff. Only wish SONY would reimburse me the $500 price reduction that occurred 7 to 10 days after I bought mine!
September 9, 2020
Originally posted at
Sony
Awesome features and the best picture I have seen
We bought product about three weeks ago and the picture is fantastic. Also purchased a Sonos sound bar. Great entertainment set.
September 7, 2020
Originally posted at
Sony
Good TV
Very happy with new Sony TV! I do have to re-boot the internet sometimes to get the TV connected to the internet. Sound is great.
September 4, 2020
Originally posted at
Sony
Great picture
I purchased two months ago and so far so good. Picture is great and sound is good.
September 1, 2020
Originally posted at
Sony

Q&A

Customer Q & A

Have a functionality, compatibility, or otherwise product-specific question about this product? Ask it here! If you have a customer service or shipping question, please direct it to our customer service department

Start typing your question and we'll check if it was already asked and answered. Learn More
Browse 2 questions Browse 2 questions and 2 answers
How much to get this tv calibrated if purchased through your store?
Adam M on Nov 7, 2019
  Thanks so much for finding us, We have experts that would love to help. They can be reached at either of our retail showroom locations-- 215-368-8343 for Montgomeryville, PA or 610-649-7002 for Ardmore, PA and can offer advice on all the TVs we sell. Thanks.
How much is the warrantee for four yearsFor the 77 inch Sony a9?
Ron W on Oct 29, 2019
  A five year warranty will be $349.99
Top