Sony XBR-77A1E 77" Bravia OLED 4K UHD HDR TV

Model: XBR-77A1E UPC: 027242906853 Item: 169280


Regular Price: $17,999.99

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Sony XBR-77A1E 77” Bravia OLED TV Overview

Experience lifelike 4K picture like never before with Sony's A1E 77” Bravia OLED 4K TV. Eight million self-emitting pixels create incredible contrast and vivid color, and Innovative Acoustic Surface technology delivers rich, immersive sound directly from the screen. The Sony A1E OLED TV is also available in 55” and 65” models. Check out our review of the Sony A1E OLED TV series.

Product Information

Precise Contrast. Absolute Blacks.

True reality comes to life with perfect black and color. Sony's OLED TV creates exquisite, unprecedented contrast with over 8 million precisely and individually controlled self-illuminating pixels. Immerse yourself completely in the entertainment with sound that comes from the entire screen, with the world’s first Acoustic Surface.


  • OLED TV with perfect black and color.
  • 8 million self-illuminating pixels controlled by the X1 Extreme processor
  • The dramatic contrast, color, and detail of 4K HDR
  • Pictures and sound in perfect harmony with world’s first Acoustic Surface
  • Enjoy smooth and vibrant colors with TRILUMINOS Display and 4K HDR Super Bit Mapping
  • The stand and speakers disappear, leaving only a brilliant picture
  • Android TV with Google Home compatibility gives you a genius TV
  • 4K X-Reality PRO & Dual Database Processing provides life-like detail and clarity
  • Live TV streaming, no annual contract with PlayStation Vue
  • Life-like motion with Motionflow XR technology

Exquisite Contrast, Perfect Blacks

Sony’s OLED TV is like nothing you’ve ever seen before with truly exceptional black, shadow, and color. Over 8 million self-illuminating pixels are precisely and individually controlled by the X1 Extreme processor creating exquisite, unprecedented contrast. 

Pure Black, Perfect Vision

Sony's OLED pixels work individually and can be turned off completely to deliver absolute black. This level of supreme contrast reveals detail, depth, textures, and colors for a view that is stunningly real. 

Uncover the Detail with 4K HDR

High Dynamic Range (HDR) will change the way you look at TV. Combined with 4K Ultra HD resolution, HDR video content delivers exceptional detail, color, and contrast, with a far wider range of brightness than other video formats. The result is the most life-like picture TVs have ever been able to create, with brilliant highlights and fine detail. 

Everything Should Look like 4K HDR

Sony's newly developed 4K HDR Processor X1 Extreme outperforms their conventional 4K Processor X1 with 40% more real-time image processing power. It takes everything you watch and improves it to near 4K HDR quality. Object-based HDR Remaster technology can detect, analyze, and optimize each object in the picture individually to adjust the overall contrast for a more natural and realistic picture on screen. 

A Revolution in TV Sound

Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. Its pictures and sound are in perfect harmony. 

Vibrant Colors, Smooth Gradations

Only when surrounded by true black do colors seem really vibrant. Colors are as rich and vivid as nature’s own, thanks to the TRILUMINOS Display with more shades of red, green, and blue than ever before. You’ll enjoy rich, authentic images that evoke the emotion in every scene. And 4K HDR Super Bit Mapping reveals thousands of shades and gradations of light, for sunsets as bright and clear as real life. 

360 Degrees of Sophistication

No distractions. This OLED TV is more than just beautiful. It's designed so that the stand and speakers virtually disappear—appearing as if it's floating—leaving only the brilliance of its picture. The screen is edged with a slim 4-side frame that maximizes the viewing area. 

A Genius TV, A Smarter Home

Find all the entertainment you can dream of, faster than ever. From movies and TV shows to thousands of apps, Sony’s Android TV brings you everything in an instant. Cast your favorite apps with Google Cast, and Voice Search helps you find the entertainment you want. And with Google Home compatibility, simply voice-control your TV and ask it to do things, like play your favorite YouTube videos. 

Upscale to a More Natural Picture

The difference is clear. You’ll see life-like detail and stunning clarity, no matter what you're watching. Two powerful image improvement databases work together, dynamically improving images in real time. 4K X-Reality PRO upscales images to near 4K clarity while a second database cleans the picture and reduce on-screen noise. Every single pixel is enhanced beautifully by the powerful 4K HDR Processor X1 Extreme. 

Live TV, No Annual Contract

PlayStation Vue now available on Android TV. Enjoy live TV streaming with no annual contract and no surprise fees. Experience premium content, including sports, news, and more, from your favorite networks. 

Motionflow Keeps the Action Smooth

TV that keeps up with real life. Sony’s refresh rate technology enhances the OLED’s unique panel speed to allow fast moving action sequences in sports and movies to be seen with life-like clarity. 

Maximize the Viewing Area

The screen is edged with a slim 4-sided frame that maximizes the viewing area. 

Just Say What You Want

Spend less time browsing, and more time watching. Voice search on Android TV provides you with the power of Google search in 42 languages, allowing you to find content across different services without the hassle of time-consuming text entry. 

Send to a Bigger, Better Screen with Google Cast

Send movies and music from your smartphone to your TV with Google Cast. Use your phone as a remote control.

Your Favorite Apps, on Your TV

Enjoy a huge range of apps from Google Play, including YouTube, Netflix, Amazon Video, Hulu, Pandora, and more. Also, play your favorite Android games on the big screen. 

Clean Rear Look

Keep wires out of sight, thanks to a hidden cable panel structure, for a clean look. 




  • Screen size (diagonal): 77"
  • Dimensions of TV without stand: 67 7/8" x 39 3/8" x 4 3/8"
  • Dimensions of TV with stand (W x H x D): 67 7/8" x 39 1/8" x 15 3/4"
  • Weight (with stand): 99.8 lbs.
  • Weight (without stand): 83.3 lbs.


  • Audio power output: 5 x 10W
  • Bass/Treble/Balance: Balance
  • Speaker configuration: 2.1ch, actuator (25mm) x 4, woofer (80mm) x 1
  • Speaker position: Black
  • Speaker type: Acoustic surface (Actuator+Subwoofer)
  • ARC output format: Two channel linear PCM: 48kHz 16bits, Dolby Digital, Dolby Digital Plus, DTS
  • Advanced auto volume: Yes
  • Alternate audio (Digital): Yes
  • Audio out: Fixed / Variable
  • Auto mute (on no signal): Yes
  • Auto surround: Yes
  • Clear audio+: Yes
  • Clear phase: Yes
  • DTS audio format support: DTS Digital Surround
  • Digital audio out (Optical) format: Two channel linear PCM: 48kHz 16bits, Dolby Digital, DTS
  • Dolby audio format support: Dolby Digital, Dolby Digital Plus, Dolby Pulse
  • HDMI Audio Return Channel (ARC): Yes
  • HDMI input audio format: 5.1 channel linear PCM: 32, 44.1, 48, 88.2, 96, 176.4, 192kHz, 16, 20, 24bits, Dolby Digital, Dolby Digital Plus, DTS
  • Headphone/speaker link: Yes
  • S-Master: S-Master Digital Amplifier
  • Simulated surround sound: S-Force front surround
  • Sound modes: Standard, Cinema, Live Football, Music

Convenience Features

  • Application store: Yes (Google Play Store)
  • Auto picture mode: Yes
  • Auto shut-off: Yes
  • Channel block (with password): Analog & Digital
  • Chromecast built-in: Yes
  • HDMI-CEC: Yes
  • Multiple language display: English, Spanish, French
  • On-screen clock: Yes
  • On/Off timer: Yes
  • Parental control: Yes
  • Show/Hide channels: Yes (Digital & Analog)
  • Sleep timer: Yes
  • Text input language: BUL / CAT / HRV / CES / DAN / DUT / ENG / EST / FIN / FRA / GER / GRK / HUN / ITA / LAV / LIT / NOR / POL / POR / RON / RUS / SLK / SLV / SPA / SWE / TUR / UKR / THA / VIE / ARA / FAS / JPN
  • USB drive format support: Yes (Supported File System: FAT16/FAT32/exFAT/NTFS)
  • Voice search: Yes
  • i-Manual: Yes

Customizing Capability

  • RS-232C control: Yes

Design Features

  • Cable management: Yes
  • Frame color: Black
  • Illumination LED: Yes


  • Aspect ratio: 16:9
  • Display resolution: QFHD
  • Display resolution (H x V, pixels): 3840 x 2160
  • Screen size (inch, measured diagonally): 77" (64.5")
  • Viewing angle (Right/Left): 178 (89/89) degree
  • Viewing angle (Up/Down): 178 (89/89) degree

Display Features

  • Display type: OLED
  • TRILUMINOS display: Yes

Energy Saving & Efficiency

  • Power saving modes: Yes

General Features

  • Closed captions (CC): Analog
  • Closed captions (CC): Digital
  • Demo mode: Yes (only pre-installed 4k demo video)
  • Hotel mode menu: Yes

Inputs and Outputs

  • 4K 60P high-quality formats: Up to 18Gbps: 4K 60p 4:4:4(8bit), 4:2:2(8,10,12bit), 4:2:0(8,10bit) HDR included for HDMI 2/3
  • AC power input: 1 (Bottom)
  • Analog audio input(s) (Total): 1 (1 Bottom analogcConversion)
  • Audio / headphone output(s): 1 (Bottom / Hybrid w/HP and Subwoofer Out)
  • Bluetooth profile support: Version 4.1 HID / HOGP / SPP / A2DP (via firmware update) / AVRCP (via firmware update)
  • Composite video input(s): 1 (Bottom analog conversion)
  • Digital audio output(s): 1 (Bottom)
  • Ethernet connection(s): 1 (Bottom)
  • HDCP: HDCP2.2 (for HDMI1/2/3/4)
  • HDMI PC input format: 640 x 480@60Hz
  • HDMI PC input format: 800 x 600@60Hz
  • HDMI PC input format: 1024 x 768@60Hz
  • HDMI PC input format: 1280 x 1024@60Hz
  • HDMI PC input format: 1600 x 900@60Hz
  • HDMI PC input format: 1152 x 864@75Hz
  • HDMI PC input format: 1680 x 1050@60Hz
  • HDMI PC input format: 1920 x 1080@60Hz
  • HDMI signal: 4096x2160p(24, 60Hz), 3840x2160p (24, 30, 60Hz), 1080p (30, 60Hz), 1080/24p, 1080i (60Hz), 720p (30, 60Hz), 720/24p, 480p, 480i
  • HDMI inputs total: 4 (Bottom4)
  • Headphone output(s): 1 (Bottom / Hybrid w/ audio out and subwoofer out)
  • RF connection Input(s): 1 (Bottom) (Terrestrial/Cable)
  • RS-232C input(s): 1 (Bottom / Mini Jack)
  • Subwoofer out: 1 (Bottom / Hybrid w/HP and audio out)
  • USB port(s): 1 (Side), 2 (Bottom)

Network Features

  • Featured (Content Bar): Yes
  • Home network feature: Home network client / Home network renderer
  • Internet browser: Opera (not pre-installed)
  • Live football mode: Yes
  • Photo Sharing Plus / Photo Share: Yes
  • Screen mirroring (Miracast): Yes
  • Social viewing: Yes
  • TV SideView: Yes
  • Trending on Twitter: Yes (only US)
  • Wi-Fi certified: Yes
  • Wi-Fi direct: Yes
  • Wi-Fi frequency: 2.4GHz/5GHz
  • Wi-Fi standard: a/b/g/n/ac
  • Wireless LAN: Integrated


  • Annual power consumption: 390kWh/year
  • Power consumption (in operation): 744W
  • Power requirements (frequency): 60Hz for UL cUL 50/60Hz for other
  • Power requirements (voltage): AC 120V for UL cUL AC 110-240V for other

Regulation and Standards Compliance

  • VESA hole pitch: 15 3/4" x 11 7/8" (400mm x 200mm)
  • VESA hole spacing compatible: Yes

Sensing Features

  • LightSensor technology: Yes

TV System

  • Channel coverage (Analog): VHF: 2-13/UHF: 14-69/CATV: 1-135
  • Color space: sRGB/BT709, BT2020, AdobeRGB, DCI
  • Color system: NTSC
  • Number of tuners (Terrestrial/Cable): 1 (Digital / Analog)
  • OS: Android 6.0, Marshmallow
  • On-board storage (GB): 16GB
  • TV system (Analog): M
  • TV system (Digital Cable): Clear QAM
  • TV system (Digital Terrestrial): ATSC
  • Tuner channel coverage (Digital Cable): CATV: 1-135
  • Tuner channel coverage (Digital Terrestrial): VHF: 2-13/UHF: 14-69

Video Features

  • CineMotion/Film Mode/Cinema Drive: Yes
  • 24p True Cinema: Yes
  • 4:3 default: Yes
  • 4K processor: X1 Extreme
  • Auto wide: Yes
  • Blinking type: Frame blinking
  • Dual database processing: Yes
  • Dynamic contrast enhancer: Yes
  • Face area detection: Yes
  • HDR (High Dynamic Range) compatiblity: Yes
  • Live Color technology: Yes
  • Mastered in 4K: Yes
  • Motionflow XR Technology: Motionflow XR
  • Object-based HDR remaster: Yes
  • Panel refresh rate (Native Hertz): 120Hz
  • PhotoTV HD: Yes
  • Picture modes: Vivid, Standard, Custom, Cinema Pro, Cinema Home, Sports, Animation, Photo-Vivid, Photo-Standard, Photo-Custom, Game, Graphics
  • Precision color mapping: Yes
  • Super bit mapping 4K HDR: Yes
  • Video processing: 4K X-Reality PRO
  • Wide mode: Wide / Normal / Full / Zoom
  • Wide mode: Normal / Full1 / Full2 for PC

What's in the Box

What's in the Box:

  • XBR-77A1E 77" Bravia OLED 4K UHD HDR TV
  • Voice remote control
  • Batteries
  • AC power cord
  • IR blaster
  • Operating instructions
  • Quick setup guide
  • Table top stand (assembly required)



Customer Reviews for Sony XBR-77A1E 77" Bravia OLED 4K UHD HDR TV

4.7 / 5.0
3 Reviews
5 Stars
4 Stars
3 Stars
2 Stars
1 Star
Amazing TV
Everything about the TV I love from the way it looks, to the performance. TV's are now a piece of furniture or art in a place and the style and design of this TV is perfect. I can’t wait for Sony to make a completely flat TV that can be seamless to the Wall like some of their Competitors, but for now I have no complaints.
November 30, 2018
Originally posted at
Super Great Product "High 5 all around"
I have been a Sony customer for over 20 yrs. and this is my most expensive investment toward a 77” Sony OLED TV. My last TV that dead was a 70” LCD that I paid 7K back 13 years ago. Only repair was to replace the lamp once spending $200 bucks.
I am so glad that I have invested towards a 4K OLED. I have added a media TV HUB that I can play all my download movies on an external USB 3.0 hard drive. The display is so awesome watching a true 4K movies. Over the weekend we watched Rampage and can’t believe the graphics display of the movie. This new OLED Technology ROCKS. I am a Hardware Engineer so I have a very strong understanding of how our new Technology is rocking our world. Sony keep up the great work. I always have faith in your products.
September 4, 2018
Originally posted at
Operating system to slow!
Great TV! It is definitely over priced for what you get.
November 13, 2017
Originally posted at
TV at its best
Beautiful picture and sound quality, I’ve always been a SONY guy, I still did some research SONY came out on top. Beautiful tv.
November 2, 2017
Originally posted at


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Is OLED really worth the price jump?
A shopper on Jan 17, 2018
  While evaluating price is definitely a subjective thing, I can tell you that OLED offers incredible performance advantages over traditional LED, and those advantages are immediately noticeable no matter what you are watching. The extraordinary black levels of OLED technology enable the TV to produce the best contrast ratios in the industry, which our eyes perceive as even better definition. Moreover, the technology means that you can watch from any seat in the room without losing color or clarity. From any angle, the picture will have full color and clarity. Traditional LED TVs will 'wash out,' losing a lot of color clarity when watched from an angle. The difference is astounding!